Miguel Zarzar, MBA — Business Development & Channel Leader

01 —

Profile

Growth is a discipline, not a lucky quarter.

Business development leader with 20+ years growing B2B technology and services revenue across Latin America — from Chile, Peru and South Florida.

I expanded a home-improvement software company from 2 to 7 countries, ran a 200-person operation in three countries, and most recently built the commercial foundation for a B2B platform serving building materials manufacturers.

Read a market, decide where the opportunity really is, build the team to capture it.

Open to business development, channel and regional sales roles focused on Latin America and the U.S. Hispanic market.

MBACENTRUM · Pontificia Universidad Católica del Perú

BSc, ManagementUniversidad Adolfo Ibáñez

BS, Electrical Engineering (Telecommunications)Universidad de Chile

Assoc., MarketingUniversidad de Chile

MBA · CENTRUM PUCP, Lima

03 —

Career

Twenty years, seven countries

Every role below carried a number. This is what happened to it.

Jan 2025 — Present South Florida

YellowHat Technology

Business Development Director / Project Lead

YellowHat Technology · Pre-launch B2B platform for building materials manufacturers

Built the commercial foundation alongside the founder/CEO.

Wrote the business case and partnership proposal for an integration with Home Depot's Pro ecosystem.
Mapped 1,200+ North American building-materials companies and built a Top-30 target account list.
Defined the three-tier subscription pricing and the value proposition for manufacturers.
Created a 50-program catalog for manufacturers, with sales decks, training manuals and videos.

Dec 2016 — Feb 2024 Fort Lauderdale, Florida

Centah Inc.

Business Development Manager, Latin America

Centah Inc. (a Financeit company) · Software and services for the home improvement industry

Designed and executed the LATAM expansion end to end.

Expanded from 2 to 7 countries: Chile, Colombia, Peru, Mexico, Brazil, Argentina and Uruguay.
Grew regional revenue +25% (2017), +19% (2018) and +16% (2019); closed 103% of goal in 2021.
Managed the Sodimac key account, a $720K+ annual account delivered on target every year.
Led implementation of the Centah platform across the region.

2012 — 2015 Chile · Perú · Colombia

Telectronic

General Manager, Chile, Peru & Colombia

Telectronic · Contact center solutions and technology integrator

Led 200+ staff across three countries.

Managed a US$15M+ budget.
Integrated cloud, SaaS, contact center, voice and data solutions.

2008 — 2012 Lima, Perú

Telectronic Perú

General Manager, Peru

Telectronic · Contact center solutions and technology integrator

Grew the Peru business to $8M+ in annual sales.

Beat sales goals by 18% and profit goals by 23%.
Led a team of 70+ professionals.
Introduced performance evaluations, new customer-care technology and cost savings.

Earlier career Santiago, Chile

Movistar Empresas

Telefónica CTC Chile

Sales Manager · Business Manager · Commercial Business Manager

Movistar Empresas / Compañía de Telecomunicaciones de Chile

Two decades building commercial discipline in a highly competitive telecom market.

Delivered 108.4% of the 2007 sales budget and grew revenue 6% in a highly competitive market.
+9% sales productivity and +13% customer satisfaction (102.1% of goal).
−18% delinquency and −14% operating expenses.

Companies & clients

Centah Inc.

Telectronic

Movistar Empresas

Telefónica CTC Chile